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1View Network

Goal: Fast-track to market recognition and acquisition. Stephenson Group  was asked to mprove opportunities for VC funding, a public offering, or acquisition by establishing 1View Network as a leader in electronic account aggregation and IFX/OFX technology. Tactics: Stephenson Group (SG)  launched a public relations campaign designed to win industry mindshare of 1View Network and its flagship “personal financial […]

Cisco Systems

Goal: Secure thought leadership positioning expertise within financial services vertical. Stephenson Group’s mission was to position Cisco Systems executives as thought leaders in financial services, in order to facilitate growth of Cisco Systems’ Internet Business Solutions Group in the financial services marketplace. Tactics: Stephenson Group (SG) designed an aggressive expert positioning strategy leveraging the financial services expertise […]